One way we avoid making mistakes on communicative pieces is by referring to our Communication Guide. It contains our mission and core values, a list of "best practices," and practical information regarding style and punctuation specifications. The Communication Guide serves as our standard, clearly spelling out expectations for how to correctly communicate all kinds of information.
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Sometimes people ask about our communication strategy for attracting new people to Life.Church and retaining current attenders. Because people are more distracted than ever and going to church less frequently, we want to get them excited about upcoming content so they’ll come (and bring a fr...
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